Jessica Motaung joins CAF to aid growth of women’s football

Jessica Motaung has become the latest South African to join the ranks of the Confederation of African Football (CAF).

This comes after the Kaizer Chiefs Marketing and Commercial Director was appointed a member of the Organising Committee for Women Football Standing Committee from 2022-2024.

The committee is made up of high profiled and experienced football administrators and corporate people from around the African continent and chaired by Kanizat Ibrahim, who is CAF’s 5th Vice President and the President of the Organising Committee for Women’s Football of CAF.

While the full scope of her new role at CAF will be outlined in due course, one of the key events that she will be working on immediately is the Women’s AFCON tournament from 2 – 23 July in Morocco.

“It is also important to thank my Chairman, Mr. Kaizer Motaung, for his support and blessings. I would not have achieved this if it were not for his wisdom and great leadership. Lastly, I would like to say thank you to the PSL Chairman, Dr. Irvin Khoza who, upon receiving the news, conveyed his good wishes,” said Jessica on the club’s website.

“I am looking forward to contributing to the growth of our sport, both on the field and commercially. We are moving towards the sport by being all inclusive and we have seen huge crowd support games played by ladies and we need to ensure that we see more of that on the continent. I will also work closely with SAFA President Dr Danny Jordaan to ensure we contribute to the growth of the women’s game.”

Jessica’s appointment follows after she attended a CAF Women’s Football Taskforce workshop in 2019.

She was part of a group of 23 influencers and key stakeholders representing 17 African nations.

Kaizer Chiefs has expressed their delight in her appointment.

“We are very proud of our Marketing Director, Jessica Motaung. We are happy to see one of our own grow and spread her wings in continental football. Being the only South African on the committee speaks volumes. It truly is a remarkable feat,” said Kaizer Chiefs Chairman Kaizer Motaung.

“We are confident she will add much value to CAF and women’s football on the continent given her experience that spans over two decades. We have watched the growth of the game over the last number of years and Jessica’s role will also help SAFA, PSL and Kaizer Chiefs as we look to move in the direction of expanding our ladies’ participation in football.”

The appointment is aimed at strategically placing people in the space of women’s football, which is the fastest growing sport property globally – and the plan is to get personnel that will fast track the development and turn the product around.

Jessica will be expected to travel frequently between Johannesburg and CAF’s Cairo headquarters, as well as occasional trips to other African destinations.

Source: Kaizerchiefs.com